Friday, May 30, 2008

Public Relations For Dams

Writen by Lance Winslow

Many people who live in areas below dams are concerned in case of a breach, which could send billions of gallons their way. Others are upset that dams cause salmon problems moving up river and threaten the natural flows of water. Dams are an important part of our fresh water supply strategy in our nation. We are not alone in that regard, as we see China building the worlds largest dam project in the history of mankind.

Often folks will put up a pretty big fight when dams are build because that means that small watercraft are boxed in or that fish cannot get upstream and therefore people get upset. But also remember dam projects generate power often and this is clean energy and that means cleaner air too. Dams are a vital part of our fresh water resource plans to insure our civilization has the fresh water it needs.

It therefore makes sense to pre-plan and publicize the positive aspects of dams and to have a robust public relations program in order to educate citizens. It also makes sense to have open communication lines with all media in the region to insure that that any negative backlash is dealt with quickly without turning into a firestorm of controversy in the mass media hysteria world. Consider all this in 2006.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/

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