When the home real estate prices are in a downturn most realtors are not regarded in such high esteem by those whose homes they have listed. Of course it probably is not the realtors fault that they cannot find anyone to buy a house at an overpriced value, but the people paying a commission to the realtor often don't see it that way.
What the homeowner sees is a realtor making a whole bunch of money and not trying very hard to sell their home and you can imagine why people would be upset, especially because not more than two years ago the same home was selling within a week for $50,000-$200,000 more.
This is why Realty sales corporations need to work hard on their public-relations campaign and promote community goodwill. If you will consider for instance that the average Realty Sales Corp. has probably 30 realtors hanging their licenses on the wall that means that those 30 realtors amongst them selves that could join all the service clubs in the area, participate in every single chamber of commerce committee and parent-teacher Association.
That would really help them get their feelers in the community and bring people to the realty sales offices. But that is just one thing they can do. If each realtor wrote an article once a month in every publication in the area then that would amount to quite a bit of print and that would help maintain strong public-relations and increase the community goodwill for the Realty Sales Corp.. Please consider all this in 2006.
"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs/ |
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