Most companies are fairly easy to design public relations campaigns for and yet others become quite a challenge and require a little forward thinking and a bit of creativity. For instance what about a snow removal company, what kids of PR can they do? Well they can remove snow for free from Church Parking Lots, the Boys and Girls Club or a school, but some of these may actually be paying customers.
Why not have the snow removal company join a mobile business watch program to curb crime? Why do I suggest this? Well simple really consider the following if you will;
SNOW REMOVAL COMPANIES: They are driving around, and are out and about when everyone else in inside and toasty. They are out even when the criminals are not. But just incase the criminals come out in the cold weather your team is still working and helping police with extra eyes. The police have much more important emergencies to take care of when the weather gets that bad. In the summer time the snow removal companies have other jobs and will also be willing to display the sign.
You see a snow removal company can join this program without any out of pocket expense and enjoy the free Public Relations while the community enjoys a crime free environment. Perhaps you might consider all this in 2006.
"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/ |
No comments:
Post a Comment